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High Quality, High Output Content

With Style, Strategy & Purpose

We’re strategic content partners for brands looking to disrupt their market, craft a community, and build brand equity.

 

Each shoot is a streamlined production designed to give you a whole bank of brand-led content, freeing your team from the content hamster wheel. You get the volume to stay consistent, the creative to cut through, and the strategy to connect with your audience.

We understand the challenges with producing content:

Varying quality Unpredictable posting schedules Stylistic variation Finding time, people, and ideas

 

Our job is to take that pressure off your team, supplying creative consistency, proactive thinking, and strategic alignment to your content, bringing cohesion, clarity, and the headspace to focus on growth.​

Collaboration

We can handle the big brand-building content while your team stays reactive - sharing stories, BTS, and focusing on engagement. We like to complement your internal strengths, not compete with them.​​

Strategy-Focused

From crafting content for your end customer’s psychographic, to giving your next stockist a serious case of FOMO, everything we create is built to do more than just look good.

High Output

Every shoot is designed to generate a bank of content in one efficient production, so you’re never running dry.

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Audience Connection

We turn your brand ethos into content people actively follow. Through recognisable series and repeatable formats, we build a world around your brand. One that’s consistent, engaging, and keeps your audience coming back.

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Commercial Growth

Audience

Strategy

We deep dive in to your end customers psychographic, understanding that people don't want to buy products, they want to buy better versions of themselves. From here, we create a series of content pillars that resonate​ with that customer avatar to create a community around your brand.

We're able to create assets to support your commercial goals, from producing a social feed that your sales team can reference to content that helps you land your next stockist. 

Presence & Positioning

Proactive

Whether it’s showcasing your drink in the kinds of bars you want to be stocked in, or your apparel on rugged trails, we build content that positions your brand in the spaces your future customers exist, making your brand look as big as your vision.

Brands can struggle with being stuck in a reactive approach to content, pulling content together to post for a launch, event, or whatever’s happening that week. We bring a proactive strategy that maps out content around key opportunities ahead of time, freeing your team from last-minute stress.

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Photography

Short Form Video

Production

We create engaging, high-quality short-form video. Every series is designed to build recognition, strengthen community, and deepen the emotional connection with your brand.

No more mismatched styles! We build a cohesive look that strengthens your brand identity across every touchpoint.

Streamlined Shoots

Creative Direction

Each shoot is designed to be efficient and content-rich. That means more assets, less stress, and serious value.

From styling, location and model scouting to post-production, every decision we make is grounded in your brand’s identity. The result? Content that feels cohesive, considered, and unmistakably yours.

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Results Driven Strategy
 

There's a difference between posting content and crafting a strategy that achieves results.

Over years of testing, we have developed social formats that resonates with audiences.

The proof is in the pudding.

case study
  • Can You Work Within My Budget?
    We understand that budget is a big deal, and that it can be quite daunting to reach out to a production company as a small or medium business. I'd like to assure you that we offer a no-pressure space where you can be open about your budget and production desires without worrying about on-the-spot commitment. In the video world, prices can vary a lot based on what you need, how complex the project is, the size of your business, and what you want to achieve. Every project is unique, so we'll give you a clear quote once we chat about your specific needs. A bigger budget does mean we can dedicate more time to perfecting each stage of the process, from filming to editing. If you're interested in exploring how we can work within your budget to bring your vision to life, let's have a conversation. We're here to work with you to create something amazing that fits your financial plan.
  • What Types Of Promotional Videos Do You Create?
    We specialise in crafting a wide array of promotional videos. Our offerings include: Brand Story Videos: These videos delve into the heart and soul of your brand, showcasing your values, mission, and the unique story behind your business. They're perfect for building a deep connection with your audience. Product Demos/Launches: Highlight the features and benefits of your products in action, providing a clear and engaging video that can help drive sales and inform potential customers. Testimonial Videos: Leverage the power of happy customers by featuring their experiences and success stories with your product or service, adding credibility and trust to your brand. Event Highlights: Capture the energy and key moments of your corporate events, conferences, or launch parties, creating engaging content that can extend the life of your event online. Explainer Videos: Break down complex concepts or services into easy-to-understand visuals, helping your audience grasp what you offer and why it matters to them. Rebranding Videos: Seamlessly introduce your brand's new direction with videos that communicate changes in your identity, mission, or values, ensuring a smooth transition in the public eye and reinforcing your brand's evolution. Lifestyle Videos: Create an emotional connection by crafting videos that depict the lifestyle associated with your brand or product, telling stories that resonate with your audience's aspirations and experiences. The sky's the limit!
  • Can You Shoot More Than One Video In A Day?
    We're well-equipped to shoot multiple shorter videos in a single day, depending on your business needs. Whether you're looking to highlight various services through separate videos or capture different employee interviews as standalone pieces, we've got you covered. Our flexible and efficient production approach allows us to plan and execute multiple shoots effectively, ensuring each video distinctly serves its purpose without the need for an overarching documentary-style piece. Our focus is on creating content that aligns with your business objectives, providing versatile video solutions tailored to your unique requirements.
  • What's Included In The Final Video Package?
    In your final video package, or what we call 'deliverables', the content you receive is tailored to your specific needs. We offer a variety of options for your full-length production video, which can also be optimised for 'vertical' mobile viewing, ensuring accessibility across devices. We can provide a series of social media-optimised clips, perfect for engaging your audience on various platforms. If your project requires, we can also include high-quality photography to complement your video content. The scope of deliverables largely depends on your project's budget, requirements, and overall scope, which we'll get a clear picture of during our initial discussions. This personalized approach ensures that the final package aligns perfectly with your marketing strategy and campaign goals. For a closer look at what's possible, head over to our Behind the Scenes (BTS) page. There, you'll find insights into recent projects, including examples of deliverables provided to our clients, offering you a glimpse into the quality and variety of content we produce.
  • Will I Be Involved In the Production Process?
    Your involvement in the production process is something we wholeheartedly welcome! We believe in a collaborative approach because, ultimately, it's your story we're telling. While we bring a wealth of creativity and fresh ideas to the table, your insights, feedback, and vision are invaluable throughout the production journey. We encourage you to be as involved as you'd like, whether it's in the brainstorming sessions, on set, or during the editing phase. Our aim is to blend our creative expertise with your unique perspective to create a video that truly reflects your brand and message. We're excited to work closely with you, incorporating your ideas and feedback, and perhaps even exploring new creative avenues you might not have considered.
  • Will The Video Align With My Brand Identity?
    Unlike some production agencies, we don't just shoot for our showreel. Aligning your promotional video with your brand identity involves a detailed and thoughtful approach to ensure consistency and resonance with your audience. Here's how we ensure that every video is a true representation of your brand: Emotional Connection: We focus on creating videos that not only tell your brand's story but also evoke the right emotions. By understanding your brand's core values and message, we craft content that resonates on a personal level with your audience, making your brand memorable and fostering loyalty. Consistency Across Content: To maintain a seamless brand image, we adhere to your existing brand guidelines, incorporating elements like your brand colors, tone of voice, and visual style into the videos. This consistency ensures that your videos complement your other brand content and communicate a unified message across all platforms. Strategic Brand Elements: We pay close attention to the details that define your brand, from the specific language and terminology you use to the style and mood of your graphics and music. By integrating these elements, we create videos that are unmistakably 'you', enhancing brand recognition and trust. Engagement and Audience Retention: Our videos are designed to captivate your audience from the first second to the last. By combining storytelling with engagement-forward elements, we ensure that your message is not only heard but also felt, keeping your audience engaged and invested in your brand narrative. Practical Branding Tips: We advise on optimising your videos for various platforms, especially mobile, and emphasise the importance of your message. This strategic approach ensures your videos are effective in achieving your business goals, whether that's driving sales, increasing brand awareness, or educating your audience.
  • What If I Want To Make Changes To My Final Video?
    We understand that achieving the perfect result sometimes requires fine-tuning, which is why we're more than happy to make revisions to the video based on your feedback. Our goal is to ensure that the final product not only meets but exceeds your expectations, perfectly aligning with your vision and goals for the project.
contact us

We can't wait to hear from you!
Please fill out this form or email us:

ben@undertonescreative.co.uk

Thanks for reaching out! We'll be in touch once we've reviewed your message.

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